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Suporte NVX
Beauty From the Beginning
For over 145 years, Shiseido has defined beauty and spread its knowledge and power around the world. Advertising with an army of allies, we believe that by inspiring empathy, beauty can become a positive force in the world and guide the next generation boldly into the future.
We love finding beauty and sharing it. We believe that beauty is deeper than we can see, sensitive to nature, weather, light and color, the five senses and the many details of life itself.
We find beauty everywhere; we find beauty through R&D. We find beauty in science and art. We find beauty in the relationships we have, the products we make and the way we engage with the world.
At Shiseido, beauty is not an image, it is a feeling, and when shared, we imagine a world that is, quite simply, better. We cherish beauty in diversity and in all of humanity. We realize that we still encounter unpleasant things, so we see beauty as an antidote, a place to retreat, a feeling worth sharing. We believe that beauty is the unifying source.
Shiseido. Spreading beauty since 1872.
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